Textual Analysis

Vibe is a music and entertainment magazine which was launched in 1993 by its founder/producer Quincy Jones. It is a widely known mainstream magazine and has previously had features of many famous music artists for example Beyonce, Ciara, Chris Brown,Lil' Wayne, T.I and Akon. The front cover of this Vibe magazine is of Usher and shows him wearing what seems to be a very expensive diamond ring and diamond platinum watch connotes he is successful and wealthy. The dark glasses give him a promiscuous look which makes the reader more enticed to see what he looks like. The sell lines 'The SEXY Issue' Tells the audience that it is a special issue and is navigated away from the hip-hop genre. Usher being on the front of the cover of the special 'SEXY issue' vibe magazine shows that he is seen as an idle in this issue. The use of the word 'swagger' in big red writing shows that it applies to Usher and relates to the hip-hop audience. The sell lines in which are yellow and black are used to show that they are special to this issue of the magazine and the sell lines that match the magazine title are what is usually in the magazine. The front cover is also a conventional magazine front cover as the masthead is placed behind the focal image and has a conventional layout with a limited amount of colours. Another way in which it conventional is through the use of barcode and website. This tells us that Vibe works as a convergence industry and that the audience are also young as most internet users are the younger generation.